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This is Marketing Free Audiobook Download

Seth Godin

Transforming Connections: Marketing That Matters in a Changing World.

3.9514028ratings(GoodReaders reference)

Information

Author: Seth Godin

Narrator: Brian

Format: MP3

ISBN: 0

Language: English

Publish Date: 11/13/2018

Audiobook length: 31min

This is Marketing Audiobook by Chapters

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Chapter 1: Not Mass, Not Spam, Not Shameful . . .

00:0009:47

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Chapter 2: The Marketer Learns to See

00:0005:08

Chapter 3: Marketing Changes People Through Stories, Connections, and Experience

00:0011:09

Chapter 4: The Smallest Viable Market

00:0018:40

Chapter 5: In Search of “Better”

00:0025:14

Chapter 6: Beyond Commodities

00:0013:54

Chapter 7: The Canvas of Dreams and Desires

00:0012:26

Chapter 8: More of the Who: Seeking the Smallest Viable Market

00:0014:05

Chapter 9: Trust and Tension Create Forward Motion

00:0014:01

Chapter 10: Trust and Tension Create Forward Motion

00:0010:13

Chapter 11: Status, Dominance, and Affiliation

00:0019:16

Chapter 12: A Better Business Plan

00:0004:12

Chapter 13: Semiotics, Symbols, and Vernacular

00:0012:41

Chapter 14: Treat Different People Differently

00:0008:45

Chapter 15: Reaching the Right People

00:0016:42

Chapter 16: Price Is a Story

00:0011:10

Chapter 17: Permission and Remarkability in a Virtuous Cycle

00:0011:49

Chapter 18: The Funnel

00:0004:16

Chapter 19: The Funnel

00:0030:08

Chapter 20: Organizing and Leading a Tribe

00:0009:21

Chapter 21: Some Case Studies Using the Method

00:0006:09

Chapter 22: Marketing Works, and Now It’s Your Turn

00:0001:06

Chapter 23: Marketing to the Most Important Person

00:0007:31

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Who should listen This is Marketing

"This is Marketing" by Seth Godin is ideal for entrepreneurs, business leaders, marketers, and anyone looking to understand the nuances of effective marketing in today's digital landscape. Whether you're launching a startup, running a small business, or aiming to enhance your brand's visibility, this audiobook provides valuable insights into building meaningful connections with customers, creating impactful messages, and fostering community engagement. It's a must-listen for those seeking to shift their marketing mindset and drive authentic growth through purpose-driven strategies.

3 quotes from This is Marketing

"People do not buy goods and services. They buy relations, stories and magic."
"The goal isn’t to make a sale. The goal is to make a change."
"Marketing isn’t about the stuff you make but the stories you tell."

Author : Seth Godin

Seth Godin is a renowned marketing expert, author, and entrepreneur, celebrated for his groundbreaking insights into the evolving landscape of marketing in the digital age. With a prolific writing career that includes bestsellers such as "Purple Cow," "Tribes," and "The Dip," Godin has established himself as a thought leader who challenges conventional marketing wisdom and encourages individuals and businesses to embrace authenticity, creativity, and connection with their audiences. His blog, widely regarded as one of the most influential in the field, further cements his reputation as a pioneer of modern marketing strategies. Through his work, Godin inspires countless marketers and entrepreneurs to rethink their approaches, pioneering the use of permission-based marketing and highlighting the importance of storytelling in building lasting relationships with customers.