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Blue Ocean Strategy Free Audiobook Download

W. Chan Kim

Unlock Untapped Markets for Sustainable Success and Growth

4.073852ratings(GoodReaders reference)

Information

Author: W. Chan Kim

Narrator: Brian

Format: MP3

ISBN: 9781591396192

Language: English

Publish Date: 01/01/1994

Audiobook length: 31min

Blue Ocean Strategy Audiobook by Chapters

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Chapter 1: Creating Blue Oceans

00:0039:37

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Chapter 2: Analytical Tools and Frameworks

00:0035:01

Chapter 3: Reconstruct Market Boundaries

00:0064:35

Chapter 4: Focus on the Big Picture, Not the Numbers

00:0034:03

Chapter 5: Reach Beyond Existing Demand

00:0025:53

Chapter 6: Get the Strategic Sequence Right

00:0046:08

Chapter 7: Overcome Key Organizational Hurdles

00:0041:54

Chapter 8: Build Execution into Strategy

00:0033:16

Chapter 9: Align Value, Profit, and People Propositions

00:0025:54

Chapter 10: Renew Blue Oceans

00:0021:07

Chapter 11: Avoid Red Ocean Traps

00:0020:08

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Who should listen Blue Ocean Strategy

The summary audiobook of "Blue Ocean Strategy" by W. Chan Kim is ideal for entrepreneurs, business leaders, and marketing professionals seeking innovative ways to differentiate their organizations in crowded markets. It's also valuable for students of business who want a concise understanding of strategic frameworks that emphasize creating uncontested market spaces rather than competing in saturated ones. Additionally, anyone involved in strategic planning and product development can benefit from the insights on how to unlock new demand and foster long-term growth.

3 quotes from Blue Ocean Strategy

"Competing in overcrowded industries is no way to sustain high performance. The real opportunities are outside the conventional boundaries of industry."
"Value innovation is the cornerstone of Blue Ocean Strategy. It is the simultaneous pursuit of differentiation and low cost.”
"Instead of focusing on beating the competition, focus on making the competition irrelevant."

Author : W. Chan Kim

W. Chan Kim is a prominent thought leader in the field of strategy, serving as Co-Director of the INSEAD Blue Ocean Strategy Institute and Chair Professor of Strategy and International Management at INSEAD. He co-authored the groundbreaking book *Blue Ocean Strategy* with Renée Mauborgne, which has sold 3.6 million copies and is recognized as one of the most influential strategy books, published in 44 languages and a bestseller on five continents. Ranked among the top three management gurus globally by Thinkers50, Kim was inducted into the Fast Company magazine’s Leadership Hall of Fame in 2011 and named one of the top five business school professors in the world by MBA Rankings. He has also received the Nobels Colloquia Prize for Leadership in Business and Economic Thinking and is a Fellow of the World Economic Forum, contributing his expertise as an advisor to several countries and the European Union.

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Home | Last Updated on2026/02/05